Free seller resources

A practical starting point
for your next step.

Personalize these templates for your business. Check current supplier and marketplace requirements before acting.

Brand outreach templates

Select and copy a template, then replace every bracketed detail before sending.

Wholesale introduction and catalog request

Subject: Wholesale purchasing inquiry — [Business name]

Dear [Brand] Team,
My name is [Name] from [Business]. We are interested in purchasing [product range] for resale on [marketplace]. Please share your wholesale account requirements, catalog, pricing, MOQ, and permitted sales channels. If you do not supply directly, could you refer us to your authorized distributor?

Best regards,
[Name | Business | Email | Website]

Follow-up

Subject: Following up — [Business name]

Hello [Name],
I’m following up on my [date] inquiry about purchasing [products]. Could you let me know the next step or the appropriate wholesale contact? I can provide our business information if needed.

Thank you,
[Name | Business | Email]

Amazon resale permission

Hello [Name],
Before ordering [products], could you confirm whether resale on Amazon [marketplace] through our seller account [account name] is permitted? Please share any product restrictions, approval steps, or listing requirements. Can you provide a commercial invoice with our legal business name and address?

Thank you,
[Name | Business | Email]

Supplier verification checklist

These checks help organize due diligence; they do not certify a supplier.

Confirm company legal name, physical address, phone, and official domain.Confirm brand authorization directly with the brand when possible.Ask for a commercial invoice showing your legal name and business address.Review MOQ, payment terms, delivery costs, returns, and lead times.Confirm permitted marketplaces and product-specific restrictions.Check selling eligibility for your account before committing to inventory.

Research and inventory worksheets

Download blank CSV templates for Excel or Google Sheets. Enter your own data; these templates do not calculate fees or profits automatically.

Download product research ↓Download purchase order tracker ↓Download inventory planner ↓Download ppc review ↓

Estimated unit profit = selling price minus all applicable per-unit costs. Estimated ROI = estimated unit profit ÷ unit cost × 100. These estimates are only as reliable as the inputs and are not a guarantee of future results.

Prep center instruction template

Supplier: [Name]
Purchase order: [Reference]
Expected units / SKUs: [Details]
Expected arrival: [Date]
Amazon shipment ID: [ID]
Prep instructions: [Product-specific instructions]
Attachments to include in your email: [FNSKU labels and carton labels, as applicable]
Please confirm units received, discrepancies, completed prep, packaged dimensions and weights, and dispatch tracking. Please contact me before any unapproved additional work.
Contact: [Name and email]

FBA shipment checklist

Verify quantities and product condition.Confirm current product prep, packaging, and label requirements.Match shipment details and destination to the shipment plan.Confirm carton dimensions, weights, and tracking.Monitor receiving and investigate discrepancies.

Listing and PPC review checklist

Check titles, bullets, descriptions, and search terms for relevance and accuracy.Review product images for clarity, product accuracy, and current marketplace rules.Plan A+ Content only where eligible; use accurate product claims.Review search terms, targeting, negative keywords, bids, and budgets.Calculate ACoS and TACoS from consistent reporting periods.Track conversion and profitability, record changes, and schedule the next review.

Checkboxes are for this session only and are not saved.

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A practical starting pointfor your next step.